Nirma is a group of companies based in the city of Ahmedabad in western India manufacturing products ranging from cosmetics, soaps, detergents and salt. Karsanbhai Patel, a well known businessman, industrialist and philanthropist of Gujarat, started Nirma as a one-man operation. Today Nirma has 14000 employees and a turnover of Rs. 2500 crores. In 2004, Nirma\s annual sales touched 800,000 tonnes.
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