Rajiv Bajaj was born on December 21, 1966. He is a distinction holder in mechanical engineering (Pune University) and has a masters degree with distinction in manufacturing systems engineering, from the University of Warwick, U.K. He has contributed to and participated in the successful transition of Bajaj to a high quality manufacturer of high performance motorcycles by conceiving and executing a realistic and result-oriented plan that was focused on a few significant issues, that gradually grew upon everyone, and that has always secured profitability. Career profile 1990-93: Officer on Special Duty- He introduced `Streamlined Manufacturing Systems (SMS)` to enhance production quality and productivity. 1993-2000: GM(Products) / VP(Products)- He redefined the product portfolio and the product development process. Simultaneously conceived and implemented the Chakan Plant as a live engineering laboratory. Similarly, restructured the Supply Chain for superior development capability and greater economies of scale. 2000-2005: President/Jt.Managing Director- He realigned marketing and sales while introducing some of the successful new products into selective international markets. 2005 onwards: Managing Director- He developed the Corporate theme of Profitable Growth through a cross-functional effort of Winning Products, Satisfied Customers, and Lean Operations. He has been on the board of Bajaj Auto Ltd since March 5, 2002.
