Rolex SA is a Swiss manufacturer of wristwatches and accessories. Rolex watches are popularly considered status symbols.[1][2][3][4] Rolex is the largest single luxury watch brand by far, producing about 2,000 watches per day, with estimated revenues of around US$ 3 billion (2003).[5] BusinessWeek magazine ranks Rolex #71 on its 2007 annual list of the 100 most valuable global brands, top among all watchmakers.[6]
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