Hugh Marston Hefner, the founder of the iconic Playboy magazine and the owner of the Playboy Enterprises passed away at his home – The Playboy Mansion in Los Angeles today. He was 91 years old. The Playboy Magazine, founded almost 60 years ago featured nude images of known women, actresses, and emerging models. Born in Chicago in the year 1926, ‘Heff’ was a rebel and a game changer.
The Girl Next Door star started his career early in life. He founded a magazine while in high school and also drew cartoons for the Army newspaper. Soon, he became a content writer for Esquire, the prestigious men’s magazine which he bought later in the year 2013.
Hefner loved controversies. In his own words, “Controversy is the way you change things.” In 1953, he published the first edition of the Playboy magazine. The cover featured a young and nude picture of the starlet Marilyn Monroe, opening up debates over the future of the magazine.
HOLLYWOOD, CA - JUNE 15: Publisher Hugh Hefner attends a press conference at the 35th Anniversary Playboy Jazz Festival - Day 1 at the Hollywood Bowl on June 15, 2013 in Hollywood, California. (Photo by Rodrigo Vaz/Getty Images)
It was a revolutionary idea. So revolutionary that the United States Postal Service refused to deliver the magazines to its subscribers claiming it to be pornographic. Hefner sued them and also won the landmark case.
Since then there was no looking back. Over the years the Playboy enterprises opened up casinos, modeling agencies, a production company, a record label company, hotels and the playboy jazz festival which is celebrated every year in Hollywood.
Hefner is survived by his wife Crystal and his four children. His son Christie served as the CEO of Playboy Enterprises for more than 20 years and the other children are currently the chief creative officers of the company.
With a net worth of 43 million dollars and a life surrounded by limelight and glamour, Hefner did live the ‘Sweet Life’.