Ride sharing company Uber recently announced a mobile friendly version of its website designed specifically for the Indian market. The company also introduced new features for the app which includes offline search, request for a guest and call to ride.
The mobile version of the site, which goes by m.uber.com, is live and offers a new way to book an Uber. The idea behind it is to target users with basic smartphones which cannot install the official Uber app either because it is not supported or for other reasons such as space constraints. The web-based version aims to be almost identical to the app experience.
To book an Uber using m.uber.com, you can open your mobile browser and sign into your Uber account or sign up if using the service for the first time. Once signed in, enter your destination, select the cab type as normally done on the app, and confirm the ride. Users on the mobile Web version will be able to track driver progress on a map, just like the app.
Uber's Call to ride will allow riders to book a cab with a phone call. According to NDTV, Uber is currently piloting a phone number that riders can call to book a cab across popular zones in a city. Uber is currently putting out the feature in Pune. The Call to Ride feature is also targeted at users with basic smartphones but it can come handy during network issues. To book an Uber via the Call to ride feature, users will have to call on a single nationwide phone number and enter a code to help Uber identify their location. Once the ride is confirmed, the customer will receive a message with information on the car and the driver. Payments for this facility will be in cash.
It is great to see a company taking steps to make commuting easier for people. However, it wouldbe wrong to ignore the many ordinary cab drivers (kaali-peeli) whose jobs are now in jeopardy.