American TV reality star, entrepreneur and the youngest member of the Jenner clan, Kylie Jenner is now blessed with an addition to her never-ending list of claim to fame. The Kylie Cosmetics owner has been successful in snatching away the title of ‘world’s youngest self-made billionaire’ from Facebook head honcho, Mark Zuckerberg. According to Forbes’ latest report, Kylie Jenner has financially achieved billionaire status, all thanks to a huge growth in her business – Kylie Cosmetics – in the year 2018. Last year alone, her brand grew by an estimated whopping $360 million.
The rapid growth in Kylie's brand came after she collaborated with Ulta in 2018. The collaboration ensured that her products made its way to over a 1,000 stores across America. While Mark Zuckerberg achieved the title when he was 23 years old, Kylie Jenner has managed to dethrone him at the age of 21. The business magazine has ranked Kylie as the world’s 2,057th richest person. In an interview with Forbes, Jenner expressed her contentment saying, “I didn’t expect anything. I did not foresee the future. But (the recognition) feels really good. That’s a nice pat on the back.”
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SETTING POWDERS by @kyliecosmetics launching March 7th💗
Kylie Cosmetics came into existence in the year 2015 and it comprises of all kinds of make-up essentials. Talking about its staff, it is managed by only 12 employees (five out of whom are part-time) and most of her products are outsourced. Kylie's mom aka ‘momager’ Kris Jenner manages all her PR and financial operations, in return for a 10% share. Jenner further revealed that social media plays a vital role in the marketing of her brand. “It’s the power of social media. I had such a strong reach before I was able to start anything,” she said. With around 128 million followers on Instagram and her Snapchat being one of the most viewed accounts, it won’t be wrong to say that Kylie is one of the most influential celebrities on social media and thus the success.