Tinder’s blog says that the new reactions will allow you to express yourself to the one you fancy. To get that plan in motion, Tinder roped in comedian and actress Whitney Cummings to help launch the feature. Cummings said, “Sometimes men need a little guidance when it comes to communicating on dating apps. And by a little, I mean a lot. Knowing I'm an expert on d********s, Tinder reached out to me for help. I teamed up with the awesome, smart, bold women of Tinder to develop a new product that helps you tell guys how you really feel.”
Tinder calls it the Menprovement Initiative. Tinder requires that both people must “like” each other on the app before any conversation happens, but it still does not weed out weirdos. Dating apps allow people to safely block or tell someone that they do not like the way a conversation is heading – they eliminate the fear of physical assaults.
The new reactions are a quicker way to convey messages and emotions at any stage and include a wide range of behavior. According to Tinder, the reactions include - “a gentle nudge (say “ball’s in your court!”) to a warning (send an eye roll) to a bold gesture (throw a drink in their face). In our fast-paced world, what woman has time to respond to every act of d******y she encounters? With Reactions, you can call it out with a single tap. It’s simple. It’s sassy. It’s satisfying.”
Another feature, widely touted as the “three strikes” is a lot like baseball. You’re given three warnings by a user and following that, you can’t be in touch. Incidentally, women have access to a lot more reactions than men – such as the martini throw and the eye roll.
The move comes at a time when violence against women is on the rise. There are well documented cases of men being downright disgusting in their approach to women and a potential date. Tinder’s new update plans to set “messaging standards to all users to set the tone and promote best practices.”
But can the new animations actually help in cutting down online harassment?
The Verge points out that the reactions “turn people’s inability to treat women as actual humans into a joke.” When someone sends offensive messages to another, a cute emoji or an animation of spilt martinis don’t seem to cut it. They are unlikely to be chastised by any virtual reprimands on a dating app.For creeps, weirdos and perverts one can always block, or use those two words.